HBCUniversity.net Logo
This company offers unique licensed items representing historically black colleges and universities. It needed a logo that would resonate with its target audience consists mainly of students, sports fans and alumni.
The mark employs a scholarly, yet playful look. Red and blue were chosen as the main colors, red to represent current students, blue to represent alumni &mdash 'Old school' meets 'new school'.
The logo has been well-received by the owners of the business as well end-users of the HBCUniversity.net web site and its licensors.
Related projects:
HBCUniversity.net web site